Herzliya Bet is located between the coastal highway to the west and the beautiful new Herzliya Park to the east. Situated at the entrance to two major highways, it is easy to reach, and has an Israel Railways station. Herzliya Bet is connected via two pedestrian bridges to Herzliya Pituach and its active Industrial Zone, and is also very close to the beach.
Unlike Kfar Shmaryahu and Herzliya Pituach, Herzliya Bet has a range of housing options, with a wide selection of properties, from apartments and garden apartments to cottages and private houses on lots starting from 250 square meters in size. In recent years, Herzliya Bet has undergone significant change, attracting a younger population due to the massive building permits for approximately 250 new housing units, mostly private homes. In the near future, the train tracks will be distanced from the residential areas of Herzliya Bet and the new Herzliya Hills project will be ready with another 600 apartments.